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Dennis Quek |
FROM the mammoth plasma TV screens to top-of-the-line electronics products, the Consumer Electronics Show has it all.
Companies, big and small and famous and somewhat unknown, were there to show off the latest offerings in the world of technology.
Every square inch of exhibition space at the Las Vegas Convention Centre was booked, and given the number of high definition TVs on display, every little piece of real estate was needed by exhibitors.
Dennis QuekSpilling into the Sands Expo and Convention Centre and the Hilton Hotel, the CES featured not only the biggest names in the industry, but the up-and-coming companies from around the world.
Pavilions were set up for exhibitors from China, Taiwan, Singapore, Hong Kong and Denmark to display their products. Amid the hundreds of companies at the show, three Malaysian companies – Ya Horng Electronic (M) Bhd, DIS Technology Holdings Bhd and Intranet Sdn Bhd – were present. DIS Technology and Intranet were there for the first time.
“This is the first time we are participating and getting people to know us and our brand and products are important,'' said Digital Integrated System Sdn Bhd international marketing service executive Alice Tan. Digital Integrated System is a subsidiary of DIS Technology and its booth was at the Sands.
“We are also using the show to open new markets for the company.''
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Some DTS Technology products on display at the Consumer Electronics show. |
On display by DIS Technology were some of its products from the Blue Thunder range, such as the Primo Lite MP3 player. Executives manning the booth also showcased the Blue Thunder charger mate, which the company said, was able to recharge almost any battery-operated device.
Also present was Intranet with its SmarThumb, which the company claimed to be the world's first productivity suite on a portable flash device.
On the SmarThumb is a suite of programmes that will allow a user to lock his PC, encode files, store personal notes and email clients.
“Interest in the product is great and we are working with a company in the US to source a distributor for our software,'' said Intranet managing director Dennis Quek.
Quek said Matrade had helped foot about half of Intranet's costs to put up a booth at the exhibition. It is also learnt that the Malaysian Industrial Development Authority is contemplating bringing more Malaysian companies to future CESs.